Scaling your business? Love that journey for you. But let’s be real—if your finances are a hot mess behind the scenes, that growth can turn into a cash flow headache, unnecessary debt, and a whole lot of what just happened?
If you want to grow without the chaos, these are the numbers you need to have on lock:
1. Revenue vs. Profit
Spoiler: More sales don’t automatically mean more money in your pocket. Keep an eye on both to make sure you’re not just growing for show.
2. Cash Flow
Scaling means spending—so you need to know what’s coming in, what’s going out, and when, or things can go sideways fast.
3. Profit Margins
If your margins are razor-thin, scaling can actually cost you. Make sure your prices and expenses still leave room for solid profits as you grow.
4. Recurring Revenue
The more predictable your income, the easier it is to plan your next move without losing sleep.
5. Customer Acquisition Cost (CAC) vs. Lifetime Value (LTV)
If you’re spending more to get a customer than they’re bringing in, we’ve got a problem. Knowing your CAC and LTV helps you grow without burning through your budget.
6. Debt-to-Income Ratio
Using financing to grow? Cool. But keep your debt in check so it doesn’t choke your cash flow.
7. Tax Obligations
More money = more taxes. Don’t let success come with a surprise tax bill. A little planning goes a long way.
Scaling isn’t just about bringing in more revenue—it’s about building something sustainable. If you want help sorting through these numbers and actually understanding what they mean, we’re here for it. Let’s grow smart, not stressed.
